Research into conventions

I have chosen to look at three different fashion magazines to analyse and hopefully to give me an understanding of what makes a good fashion magazine. I like the images of these magazines because it makes the magazine look extremely professional and eye catching to the target audience, for example the Elle magazine, Keira Knightly has been used as the front cover model. Obviously you straight away are aware that this magazine will contain an article on Keira Knightly herself, but more onto the her clothing, pose and makeup. I like how she has been style, a simple black dress, with a plunging neckline, the black emphasises power and mysteriousness and the way in which the model is posing, her hand on her neck and staring deeply into the camera really does show mysteriousness. Her makeup matches the colour scheme perfectly and really helps make her eyes stand out. I also really like the colour scheme that has been used on the Elle magazine cover as it is very simple; grey, black and white (monochrome) and the fact that the model matches this colour, her makeup and clothing, its very modern and sophisticated and will attract the target audience. I would like to incorporate this into my magazine.

The vogue magazine is very different to the Elle front cover because obviously there is a different model on the front and the colour scheme is very different. I believe that the colours used and the way that Emma Watson has been presented really makes the audience believe that Emma is grown up and has left Harry Potter behind, its kind of like a coming of age. The colours to me are very festive however it appears that the magazine was released in July. I would have really liked to have used a celebrity like Emma Watson for my own product, but unfortunately I am only creating a regional magazine and cannot have a real life celebrity appear in my own magazine.

And finally the Bazaar magazine. I really, really like the colour scheme. The red connotes, love and power. The model looks very sultry and is staring into the camera with her mouth slightly open, this will attract both men and woman- woman will want to be her and men will want to be with her. The photographer has been very clever and done this purposely as it will obviously help sell the magazine.